Impact of responsive design for / by Mike Takahashi


As mobile usage continues to increase online, the number of high profile sites implementing responsive design is gaining momentum (Starbucks, Time, Nixon Watches). It’s been 8 months since we launched using responsive design and I thought I’d share the impact its had on our site with mobile devices. The numbers are quite impressive.

June 2012 - Feb 2013 vs June 2011 - Feb 2012

  • Mobile visits up 403%
  • Mobile pageviews up 309%
  • Mobile unique pageviews up 340%
  • Mobile average time spent on page up 71%

Also, here’s a nice list of responsive design sites in higher education.